Global Cloud-based Value-added Services Market 2016-2020


◆タイトル:Global Cloud-based Value-added Services Market 2016-2020
◆調査・発行会社:Technavio (Infiniti Research Ltd.)
◆資料形式:PDF / 英語
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About VAS
VAS provided by telecom industry can be defined as the beneficial mobile services that are apart from the voice communication services. Traditionally, mobile service providers have been offering only voice communication services. The rapid advancements in technology have led to the evolution of other mobile services beyond the voice communication services to include non-core services. In other words, VAS adds more value to the core mobile services, thereby enabling mobile subscribers to use cell phones and tablets for several non-voice purposes such as sending SMS, MMS, and pictures; accessing the internet for reading news headlines and astrology, retrieving flight information, listening to music, and playing online games; and for m-commerce and mobile banking.

Technavio’s analysts forecast the global cloud-based value-added services (VAS) market to grow at a CAGR of 14.56% during the period 2016-2020.

[Covered in this report]
The report covers the present scenario and the growth prospects of the global cloud-based value-added services (VAS) market for 2016-2020. To calculate the market size, the report covers the cloud-based VAS services provided by telecom companies.

The market is divided into the following segments based on geography:
• Americas

Technavio’s report, Global Cloud-Based Value-Added Services (VAS) Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

[Key vendors]
• Cisco Systems
• Huawei
• Infosys
• Ericsson

[Other prominent vendors]
• Ethrix
• Gintel AS

[Market driver]
• Increasing adoption of mobile broadband
• For a full, detailed list, view our report

[Market challenge]
• Low quality of wireless networks
• For a full, detailed list, view our report

[Market trend]
• Increasing adoption of IM MVAS applications
• For a full, detailed list, view our report

[Key questions answered in this report]
• What will the market size be in 2020 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?

※You can request one free hour of our analyst’s time when you purchase this market report. Details are provided within the report.


PART 01: Scope of the report
• Market overview
• Geographical information
• Vendor selection
• Summation errors
• Currency exchange rates
• End-user segmentation
• Target audience
• Key figures
• Top-vendor offerings

PART 02: Market research methodology
• Research methodology
• Economic indicators

PART 03: Introduction
• Key market highlights

PART 04: Assumptions

PART 05: Market landscape
• Market overview
• Global MVAS market
• Global cloud-based VAS market

PART 06: Geographical segmentation
• Cloud-based VAS market by geography
• Americas

PART 07: Market drivers
• Adoption of MVAS in emerging economies
• Shift from on-premises to cloud-based VAS
• Several advantages of the cloud-based VAS

PART 08: Impact of drivers

PART 09: Market challenges
• High bargaining power of communication service providers
• Piracy issues
• Low quality of wireless networks
• Concerns over data security and privacy

PART 10: Impact of drivers and challenges

PART 11: Market trends
• Rising adoption of location-enabled MVAS
• Increasing adoption of m-commerce
• Increasing adoption of IM MVAS applications

PART 12: Five forces model

PART 13: Vendor landscape
• Competitive scenario

PART 14: Key vendor analysis
• Cisco Systems
• Huawei
• Infosys
• Ericsson

PART 15: Other prominent vendors

PART 16: Appendix
• List of abbreviations

PART 17: Explore Technavio

[List of Exhibits]

Exhibit 01: Major countries considered
Exhibit 02: Major currency exchange rates considered
Exhibit 03: Product offerings
Exhibit 04: Various MVAS
Exhibit 05: Global MVAS market 2015-2020 ($ billions)
Exhibit 06: Benefits of cloud-based services
Exhibit 07: Global cloud-based VAS market 2015-2020 ($ billions)
Exhibit 08: Geographical segmentation of cloud-based VAS market 2015 (% share)
Exhibit 09: Geographical segmentation of cloud-based VAS market 2015-2020 (% share)
Exhibit 10: Geographical segmentation of cloud-based VAS market 2015-2020 ($ millions)
Exhibit 11: Cloud-based VAS in Americas 2015-2020 ($ millions)
Exhibit 12: Cloud-based VAS market in EMEA 2015-2020 ($ millions)
Exhibit 13: Cloud-based VAS market in APAC 2015-2020 ($ millions)
Exhibit 14: Smartphone penetration rate of various countries 2014 and 2015 (% of total population)
Exhibit 15: Drivers of cloud-based VAS market
Exhibit 16: Global mobile broadband networks and smartphone adoption 2015 and 2020
Exhibit 17: Mobile phone users by geography (in millions)
Exhibit 18: Impact of drivers
Exhibit 19: Impact of drivers and challenges
Exhibit 20: Five forces model
Exhibit 21: Key leading vendors of the cloud-based VAS market
Exhibit 22: Huawei: Categories and products


Cisco Systems, Huawei, IBM, Infosys, Ericsson, CALLUP, Ethrix, Gintel AS, and OCSBOX.